In fact, the very oldest logo used the title The Star Wars while the film was still in pre-production.Īs the film moved into production, concept artist Ralph McQuarrie’s team developed several different logos until they commissioned one by typographer Dan Perri. If you aren’t old enough to remember the late 70s, you may not realize that the original title for the first Star Wars film is just Star Wars. We’ve all been staring at these for a long time, but there’s still a lot to learn. So grab some popcorn, feel the Force flowing through you, and let’s take a closer look at how these ubiquitous Star Wars logos have evolved over the years. What worked in Star Wars logos of the 70s was never going to work in the 21st century. The Star Wars film saga has been around for over four decades, and naturally, it has evolved to keep with the times. It’s safe to say Star Wars isn’t going away anytime soon. The trailer for the latest film, The Last Jedi, has reached over 100 million views. Even if you haven’t seen The Empire Strikes Back, (seriously, who are you?) you know what “ Luke, I am your father ” means. Star Wars is deeply embedded in our culture.
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